Advising Elysian Fields on the growth investment in Krita, an Icelanding factoring firm.

Supporting leading Swiss investor Elysian Fields in the investment in an Icelandic factoring leader Krita.

Reykjavík, Iceland
·13 June 2022

Overview

After launching in 2019, Krita has quickly become one of the leading players in the Icelandic factoring market and already disbursed thousands loans to date with a credit scoring model which has consistently provided great returns.

We have supported Elysian Fields, a leading Swiss private investor, on the investment into Krita, providing buy-side advice and full-scope commercial due diligence.

This transaction highlights our team's stellar track record in the fintech space, having also advised e.g. shareholders of Lemonade (neoinsurance provider), Orka (consumer lending platform), or Marcura (owner of a maritime payment solution MarTrust).

About Krita

Krita is a financing platform for small and mid-size companies in Iceland, providing companies access to short-term capital at competitive terms. As a tech-first company, Krita's operations are based on the latest technological solutions and the whole process is fully electronic. Krita is an established and recognized brand on a misson to solve the short-term financing needs of Icelandic businesses.

About Elysian Fields

Based in Zurich, Switzerland, Elysian fields is a private investment firm.

About Flow Partners

Flow Partners provides founder-friendly corporate finance and fractional CFO advice to technology entrepreneurs globally. Flow was founded in 2020 and operates globally with presence in London, Berlin, Warsaw and Miami.

For more information, please visit flowpartners.io.

Enquires

For all enquiries please contact the team at hi@flowpartners.io

More clients we've worked with

Fractional CFO

Stages

Countries

Cities

Sectors

© 2026 Flow Partners (London) Ltd. All rights reserved. Registered as a limited liability company in England and Wales (registered number 12969521).

Advising Elysian Fields on the growth investment in Krita, an Icelanding factoring firm. | Flow Partners